Mission & Overview

Our Vision

To contribute to the development of Sri Lanka as a socially inclusive, environmentally conscious and prosperous nation.


The objective and core Mission

“ Doing Good Doing Green”
Sustainable Production and Consumption

To promote the livelihood of marginalized small-scale farmers and rural communities by providing high-end market opportunities and linkages, improving the capabilities and the sustainability in the agriculture sector, and facilitating the development of the community tourism industry and of the local economy at large, keeping its focus on good environmental practices.


The core values to which the organization commits are:

Responsibility - to conduct its activities in a financially, environmentally and socially responsible way;
Equity– to guarantee that all the financial transactions and the procurement procedures will be developed in the interest of the final beneficiaries;
Accountability - to use the resources efficiently, achieving measurable results and being accountable to supporters, partners, and most of all, small-scale farmers;
Participation – to ensure the high involvement of the farmers in decision-making, fostering internal democracy and shared responsibility;
Integrity - to live to the highest standards of personal honesty and behavior, always acting in the best interests of the rural communities;
Reciprocity – to promote the cooperation among similar entities within Sri Lanka and on an international level on cooperation program, from a reciprocity approach that ensures a real exchange of experiences and expertise at all levels;
Equality – to promote equal opportunities for all the ethnic and religious groups, and with disregard of gender, sexual orientation, age group.